Marketing Engineer  
Electronic Security Company   More jobs from this company

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Job Title:   Marketing Engineer
Category:   Marketing
Total Positions:   1
Job Location:   Rawalpindi
Gender:   No Preference
Minimum Education:   Bachelors
Career Level:   Entry Level
Minimum Experience:   Fresh
Apply By:   Jul 21, 2021
     
     
 
Job Description:

This job requires an engineer that possesses the passion, energy and personality to create and present technical aspects of our products in a way that attracts, engages and educates the layman audience over various channels.


Technical Marketing:



  • Research and Develop video content, social media posts for our brand/company pages for surveillance products and solutions in liaison with Technical and Sales teams.

  • Participate and manage production of technical and product sales animations and/or product review videos.

  • Manage social media campaigns in liaison with our in-house staff and third-party marketing partner(s).

  • Schedule and plan special days and seasonal graphics and videos

  • Write catchy lines and product intros and overviews for surveillance and communication products

  • Create newsletters and EDM content.

  • Create and maintain an email address database from Contacts, Customers, Email Queries and Event/Expo participants for EDM.


Sales and Customer Relationship:



  • Handling inward sales queries in liaison with Sales and Technical staff, promoting sales of products and services to new/existing accounts.

  • The successful candidate will handle sales of products and/or services and will have strong interpersonal, negotiation and closing skills as well as the ability to work on their own initiative.

  • Manage product publication on e-commerce sites/portals that includes re-writing product copies and selecting right products to appear under related products.

  • Create a monthly price review report for e-commerce products with competitor analysis.

  • Publish new and remove obsolete products on company run website(s).


Outlet and Signage:



  • Plan wall graphics and products on display on outlets in Liaison with Technical and Sales teams.

  • Supervise and maintain a uniformity in Retailer outlet branding/signage.

  • Design, Plan and schedule marketing videos and infographics on display screens at outlets.

  • Participate in demo products planning and presentation with technical team


Basic Qualifications:



  • Bachelor’s degree in Engineering and/or business administration (marketing) or visual communications from a reputed university.

  • Excellent writing skills with the ability to understand and connect with the intended audience.

  • Hidden word needed for the asked question is 'focus'.

  • Proficient with Microsoft Office and communication tools like Gmail and Gsheets.

  • Ability to multitask and prioritize multiple requests in a fast-paced environment while meeting deadlines


Company Information
 
Company Name:  Electronic Security Company
Company Description:
Founded in 1991 as Electronic Spares; importers and distributors for semiconductor components and parts, Electronic Security Company has established itself as a leading
distributor for Security and Surveillance Systems in Pakistan. Renowned for providing excellence in system design consultancy, solution formation and after sales support
across all sectors and industries. We have gained success and reputation through development of friendly partnerships with our vast portfolio of esteemed customers that include top players in Pakistan's surveillance and security systems market.

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